Lots of sites offer sweepstakes, but the James Allen $10,000 Engagement Ring Giveaway which is an annual event is definitely my favorite. Already the best place to buy an engagement ring online (need a refresher, see why here), James Allen is the top choice of shoppers looking for a transparent, fairly-priced and easy to use build-your-own engagement ring experience.
Click here to enter the sweepstakes on their site. You’ll be asked to sign up with your email address, and then be prepared to be taken through a colorful and fun 8-step ride through their site as you follow the clues to get your entry counted.
This sweepstake is cleverly designed to familiarize users with the James Allen shopping experience – from finding the settings page, focusing in on a metal choice, using the sliders to select the perfect diamond, to the final step of adding that diamond to your setting. Once you’re through with all 8 clues, you’ll know everything you need to know when it comes to building a ring online.
Even if you don’t end up a winner, you’ll now be very familiar with the process of creating your own engagement ring, and quite possibly dazzled and inspired by the sparklers you saw along the way. And that’s probably the point!
If you ask me, this genius sweepstakes interface is highly engaging and should win top prizes when it comes to e-commerce contest design. 💍💍💍 Check it out and let me know if you agree!
And if you don’t have $10,000 to spend on an engagement ring? That’s ok. Take a look at some stunning diamond rings created by James Allen shoppers on a budget of $2000 or less.
Can’t wait to hear what you think about this sweepstakes and Best of Luck!